The Biznet Blog
At Biznet we live and breathe modern-day marketing. We know what businesses need to succeed and the steps to get business in full gear. Marketing consists of a perpetually-changing atmosphere and its related technology is always transforming. That is why it is important to constantly be learning to if you want keep up with the new trends, technologies, and practices of marketing. Let us share our inside expert marketing and business knowledge insights with you through our valuable blog posts.
Update Your B2B Marketing Strategy
Rolling with the Punches: Keeping your B2B Marketing Strategy On Top There’s often a moment in a boxing match when the fight changes drastically– a big hit, a comeback, or even a close call. It’s usually unexpected and the opponent has to adjust to their...
How to Sell Lead Generation to Your Boss
Turn Automation from “No” to “Yes” Trust us when we say that we understand the allure of saying “no.” The word “no” refutes any prospect of change that might rock the boat. That’s why cautious or conservative individuals, like many company...
How Lead Generation Identifies Qualified Leads
It’s Time To Talk Numbers If you’ve read any of our articles, you’re probably tired of hearing how lead generation and automation should be used to create an emotional connection to potential buyers. I get it, you say. But you’re probably...
How Lead Generation Makes your Brand More Human
Creating a Connection with...
5 Digital Marketing Tips for Small Business Leaders
Breaking Down the Digital Marketing Industry The number of digital marketing options available to businesses today can be overwhelming. For small businesses, having limited resources can add to the struggle in choosing the best marketing channels that will get you...
What Every Marketer & Salesperson Should Know About Lead Generation
AI is changing the game for everyone–including digital marketing practices. It may seem like “Big Brother,” but AI is actually modernizing and improving lead generation efficiency. It allows companies to reach prospects and customers in ways never...
Why Your B2B Customers DO and DON’T Buy
Emotion Influences B2B Buying In our experience, CEOs of B2B businesses get one thing EXTREMELY wrong about potential buyers: they’re emotionless. This is especially prominent in spaces where buyers are highly educated, like law firms, the medical field and the...
Get More From Your Trade Show Marketing Efforts
Companies spend a ton of money on trade shows, yet leave a lot of opportunity on the table. Marketing automation helps significantly improve your return on investment by maximizing your trade show lead generation opportunities.
For B2B manufacturers, trade shows have long been a marketing staple. And they are not going away. Consider the benefits that trade shows offer, such as, create lasting impressions, offer direct sales opportunities, provide cost-effective advertising and marketing and create great lead generation opportunities.
Email Is Most Effective for B2B Lead Generation
Relationships that Convert to Sales Require Trust For a prospect to become a customer, they must first become aware of a need that you can fulfill. They will only become aware of a solution provider if they have a genuine interest or need. This “awareness”...Recent Posts